Sunday Column (279)


I seem to write the blog posts a week in arrear. Whilst I would love to speak about a great weekend I had with the kids, the wife was away from Friday morning, I wouldn’t have any time finishing it in time for you to read it. So if anything eventful happened, you will hear next week.

I cannot wait to spend a boys weekend at home. Hopefully we can make it a regular thing in the years to come, maybe away from home going fishing or surfing. We shall see what the future holds and where their interests lie.

So let me start with last weekend. I finally got off my butt to organise a night out with Jen. We went to Brighton for a superb Thai. I asked a good friend to recommend a place that is neither posh nor awful and he suggested just the spot. It was good to date again, be away from the kids and we hope to finally make this a regular thing again. Onwards and upwards. It seems like we are getting a better family routine now that the kids are older. Even mum can go away for a weekend.

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Then Germany played Brazil this week. I am not really into football and not overly interested but what a German efficiency! An awful playing Brazilian team slaughtered by a German war machine. At least that would have been my headline if I was editor of the Sun. Never mind.

I have given my thoughts on Germany many times before, on the history, self confidence and being able to just get on with the job at hand. Here we go, a great testament. A good team, efficient, just getting on with the job. Now by time of publishing we will be playing in the finals. That means you probably won’t read my blurb just now and Germany might be on our way to become world champions. Wouldn’t that be great?

I would love Germany to win. Naturally it is the team I’d favour but also as it shows the team has such a strong commitment to fitness, team spirit, tactics, endurance and ‘once you got something in your head you will end up achieving it‘. I never thought about it in greater detail before but if you see all those Mittelstand, medium sized companies, in Germany, it is nothing but entrepreneurism, making their own work best, growing it to a decent size and getting on with it. Efficient, stubborn, driven.

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Enough about it now. I had a good catch up this week, with lots of different friends and people in the industry. My company sponsored a summer party, we had a blast. The amount of people I don’t know in the industry seems to be getting smaller. My generation are now in key positions driving the digital market in the UK. I find that exciting. What started as a sales job years ago turns out to be a job for life in an industry I love. Sounds cheesy? Probably is. But it is also true.

The reason I bring that up is that I start getting this connectiveness feeling from people that we can achieve something together. We are on to something, driving the evolution of digital media across all channels, particularly in connecting TV to digital. Latter is the very exciting bit, whilst of course we still have to master mobile. You might read my regular thoughts over at MediaPost. Every month I come up with another digital thought and my view of the industry. I enjoy doing that and have many thought pieces out there.

Anyway, I guess this is enough for this week’s thoughts. Whilst the wife is enjoying a weekend away, I had lots of fun with my boys. Nothing like it in the world.

Have a great week, I will tell you all about it next week.

Cheers,
Volker

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