Sunday Column (507)


I was travelling this week, attending the biggest online and digital marketing show dmexco in Cologne. It was a reunion of industry veterans. I noticed that a new generation came along and I am one of the older ones now. Gravitas and experience start to show I hope, and friendships form. You almost feel like a pioneer having attended 11 of the last 13 years of the show, being in the industry for 13+ years. But I also made a lot of new connections, meeting people from my new company. A great trip, and well worth the time spent. Thank you again industry.

But I also reflected a lot during my flight. For once I had a window seat and a great view of London, then of planes taking off against the sunset whilst we taxied to our gate. When flying to Singapore for our first big international holiday, I found myself having one of those moments too. Those reflective ones. I am not one for binge watching movies, or downloading millions of episodes on Netflix to watch on the plane. So I started listening to Tim Ferris’ podcast on the way to Singapore, and dozed off. As I woke up people had lowered their blinds and all I could see was a variety of screens lit up by various TV shows. In flight entertainment everywhere, and quite frankly what else would you want to do on a 12.5 hours flight?

Flying on an A380 airbus is a lot nicer than a smaller plane from Europe to the UK (saying that, we have not left yet). I took my youngest up the spiral staircase at the back of the plane and not only did the staircase move a lot, on the top you found the first class cabins and we got some amazing chocolates. How the other half of the world lives 🙁 Anyway, the point I wanted to make is that for a moment, as I awoke, I saw someone watching a drama about a child, others watched the Asian version of X-Factor, then a comic, a love story, a kids movie….and it became a bit surreal, and I couldn’t even really explain why. As if you had loads of different views and experiences put together into the same place.

It must be the influence of Homo Deus (that’s the book I read, remember me mentioning it before?)) – “Human God” if you translated it, that made me become so openly philosophical. Maybe this is the start of a new era of blog posts that are more philosophical and trying to enlighten you as a reader, making you think 😉 The differences of choice of movies, the different cultures, the heritage across our planet makes it so wonderful. The variety of taste and taking a 10,000 feet view of humans, is something I haven’t done consciously before.

You might have read my column on climate change. After the heatwave, the rain and of course the humid weather in Singapore, things were forgotten. The summer at home was back to the best British weather, rain, muggy and stinky 😉 No sign of climate change. Is it real then? Something is happening anyway, and we just don’t know what influences it.

So that’s what I think when I travel. And I enjoy the podcasts. And when I run, like this weekend, I listen to audio books. It takes my mind away and it gives me new perspectives. On AI, on human kind and human behaviour. Those snippets you experience. Isn’t life wonderful?

Anyway, enough for this week, I am off to Germany again next week – maybe a few more stories of philosophy from a plane 😉

Cheers,
Volker

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