Tag: linkedin

Career Coaching in a Recession

I was speaking to a friend earlier today. Really, I was helping him to get his CV updated and to tidy up his cover letter. Unfortunately, that was more work than I thought it was. He has been with his company for a few years, has been in a few jobs, however the recession makes him fear he might lose his job soon. So he asked me to look into that and since I run my own consulting and coaching business I was more than happy to do that. He was pleased with the fresh input I gave him for his CV, the way he can sell himself much better now. And, he also is much more confident to apply for jobs and do his cover letters too. I said, no problem, anytime. He answered that he would like to pay me but instead suggested to pay 2% of his new job’s salary to me. With his position, that could be a nice promise if he keeps it. Maybe I should offer that to everyone – if you run your CV by me and cover letter, I help you to identify your goals, aims and objectives to where you want

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Online Marketing

Oh Dear, This morning I replied to the editor of Revolution. A must read for any marketer or anyone in the digital marketing industry. He asked me if I think there should be any topics that they should cover in details. So I wrote him a rather long email and thought I could recycle it here, slightly amended: So what are my beliefs interests and thoughts on online and digital marketing? I believe search is still the main area of online marketing. If you use a tabbed browser chances are that you open Google, your private email, Linkedin, Facebook and a news page when you start your browser. All of those are, more or less, search engines. You use Google for your search on something you saw on a tube advertising, you search for that email your auntie sent you a while back, you search for a contact you just made on LinkedIn and your friends on FB. You are constantly trying to retrieve relevant information. Twitter might be on your side bar along your RSS Feed – you can now imagine what my Firefox start-up looks like 🙂 So search is all around and from my point of view

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How many web services do you need?

My friend Don K posted an article on Facebook and I would like to share this article with you. It is about how many web services one person can use? I agree. Looking at myself: at least 2 email addresses I check privately 1 email at work Facebook Linkedin Xing Balamadana Search Food Volker’s blurb Plaxo And, if that was not enough, what about things like twitter or flickr. Should I or shouldn’t I? Do RSS Feed count? If so, add another 10 I read regularly and at least 10 on top occasionally. No wonder people complain about information overload. I of course forgot my personal homepage, too. Then, the question is, do homepages count as web services? Somewhat I think yes, because you would want to update it as it is a personal profile on the web, isn’t it? Be selective, I guess, is the way forward. Keep it simple. Focus on what you really need instead of trying to get as much information as possible. As an example. The other day I registered for ALL newsletters from an US online magazine, Media Post. Then I got 20 emails a day and now cut it down to the 3

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