Tag: Rimc

Iceland – Rimc Conference 2011

Coming back from Iceland, I am thanking Kristjan Mar Hauksson for an amazing RIMC11 conference, I wanted to sum up the key things I took away from the conference. I skipped to link everyone and everything but if you go to www.rimc.is you find most links. If not, please let me know or the guys from Nordic eMarketing. The venue was set in a shopping mall (how convenient) and the sessions where in a cinema. So it was a great surrounding for the sessions with very comfy seats which took its toll in the “after lunch” sessions. For 2012 I would hope for some pop corn and maybe some ice cream in the breaks? Maybe we can sponsor that? After a keynote from Ingvar Hjalmarsson who proclaimed the first RIMC Internet Personality of the Year award, Rick Kelley started off the conference. Being from Facebook, which now takes over the world with 600m users. Rick gave a good overview on how social media really works. It is all about the product finding the right user, and products evolving depending on the likes and shares of their target audience. Nothing new for us but I think marketers still think about this

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Sunday Column (106)

Last week passed very quick, once again. Not only work but the short nights with the boys are taking there toll. It seems as if things happen in delirium, a kind of surreal feeling if that makes sense. The highlight clearly was my trip to Iceland to a conference: Rimc. A detailed conference blog post to follow. I have known my friend Kristjan from Iceland for some time and was glad to be invited to speak at his conference. Due to Rohan only being 4 weeks, I thought I had to fly back just after the conference, hence missed out on an amazing (so I heard) trip around Iceland. Hopefully next time. My wife always wanted to travel to two countries for her whole life: Egypt and Iceland. In 2006 I went to Egypt and only the night before I left she mentioned that “I would see the pyramids before she does”. And, yes, I totally forgot. When I travel for work, I focus on the job I have to do rather than things that need to be done outside the working environment. Hence this time, after I once travelled to the South of France in December without shorts, I

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