Coming back from Iceland, I am thanking Kristjan Mar Hauksson for an amazing RIMC11 conference, I wanted to sum up the key things I took away from the conference. I skipped to link everyone and everything but if you go to www.rimc.is you find most links. If not, please let me know or the guys from Nordic eMarketing. The venue was set in a shopping mall (how convenient) and the sessions where in a cinema. So it was a great surrounding for the sessions with very comfy seats which took its toll in the “after lunch” sessions. For 2012 I would hope for some pop corn and maybe some ice cream in the breaks? Maybe we can sponsor that? After a keynote from Ingvar Hjalmarsson who proclaimed the first RIMC Internet Personality of the Year award, Rick Kelley started off the conference. Being from Facebook, which now takes over the world with 600m users. Rick gave a good overview on how social media really works. It is all about the product finding the right user, and products evolving depending on the likes and shares of their target audience. Nothing new for us but I think marketers still think about thisContinue reading
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