This book is not for a novice to NLP who think that one could read this book and all your motivation comes true and you know NLP. However, for the experienced practitioner/master practitioner, this book gives a good example of case studies and how to use NLP in a “world context”. Almost too basic for the Master Practitioner it still gives a good overview and idea, or reminds you of topics you should reread, such as sensory acuity.
Me personally, I liked the book. Gives it great examples of sales and negotiation techniques based on NLP and other tools/techniques. The “wow” factor was there, the “I need to revisit that chapter” factor was there, so overall, a very good book to read.
I am sure you will find his websites useful too: